{"id":"2039131128444113394","url":"https://x.com/hthieblot/status/2039131128444113394","text":"You can launch the same product 3 times on X within 2 weeks and get completely different results.\n\nFirst launch: 2K views\nSecond launch (new hook): 50K views\nThird launch (more product demo–focused): 200K+ views\nSame product. Different execution.\nIn this case, the first video was actually the most expensive to produce, but the value prop didn’t resonate. The third launch was done at 2 AM with just a webcam and a laptop, and it crushed.\n\nStop putting all your eggs in one launch basket. If you launch and get 30 views, nobody has heard about your product yet, you should relaunch ASAP.\n\nAlways be launching","author":{"name":"Hubert Thieblot","username":"hthieblot","avatarUrl":"https://pbs.twimg.com/profile_images/1897859456157073415/k9x9IxDL_200x200.jpg"},"createdAt":"Wed Apr 01 00:02:00 +0000 2026","engagement":{"replies":56,"retweets":16,"likes":390,"views":16830},"adhxContext":{"savedByCount":1,"publicTags":[],"previewUrl":"https://adhx.com/hthieblot/status/2039131128444113394"}}